Bird&Be offers personalized fertility kits designed to help people better understand and optimize their reproductive health at every stage of their journey. With infertility rates on the rise, Bird&Be empowers customers with education, personalized supplements, and prescription solutions — all delivered together in a beautifully designed box straight to their doorstep.

My role: I led design and production across traditional and digital channels, creating a cohesive visual language that elevated the brand from awareness to conversion. This included packaging, web and UI design, social content, motion and static banners, and email campaigns — ensuring every touchpoint felt modern, supportive, and human.